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Northern Alaska Environmental Center gets new visual identity

Fairbanks, AK--Over the weekend at the Midnight Sun Festival in downtown Fairbanks, the Northern Alaska Environmental Center (Northern Center) launched their new visual identity to their long-time, local supporters. This change has been in the works for over two years, and reflects the organization's commitment to reaching a community of up and coming environmental advocates.








PRESS RELEASE

Contact: Erica Watson, erica@northern org, (907) 452-5093

 

 

FOR IMMEDIATE RELEASE


NORTHERN ALASKA ENVIRONMENTAL CENTER GETS NEW VISUAL IDENTITY

New visual identity modernizes the look of the 46 year-old organization


Fairbanks, AK--Over the weekend at the Midnight Sun Festival in downtown Fairbanks, the Northern Alaska Environmental Center (Northern Center) launched their new visual identity to their long-time, local supporters. This change has been in the works for over two years, and reflects the organization's commitment to reaching a community of up and coming environmental advocates. 


"The new branding of the Northern Center doesn't mean we're changing what we work on, or how we do our work", said Northern Center executive director Elisabeth Balster Dabney. "The change is an opportunity to reach an expanded audience of environmental advocates and landscape protectors. Our previous branding served the organizations for a couple decades and it was time to modernize."


The Northern Alaska Environmental Center is the only Alaska-based conservation organization dedicated to protecting the land, waters, and wildlife of Interior and Arctic Alaska for current and future generations to use and enjoy. They understand the unique challenges of living in Alaska, and seek to balance natural resource extraction with conserving what makes Alaska specialThe Northern Center works to defend northern Alaska from irresponsible extraction activities, and on local initiatives aiming to protect the health and way of life of people living in Fairbanks and Interior Alaska.


You can find the new visual identity on the Northern Center's social media channels and printed on limited gear that for sale at events. The Northern Center's website is still under construction, but will be launched this summer with the new look and updated content. The new visual look was designed by a local design agency, 590 Designs, owned by Jen Gunderson. 

 

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